Fractional SEO Leadership

Strategic SEO expertise
without the full-time commitment

I help ambitious businesses scale their organic growth with proven SEO strategies, developed over 15 years leading teams at some of the UK's most successful digital companies.

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Brands I have supported

Timeout

Goodwood

World Horse Racing

Psycle

Skin+Me

The Great Sussex Way

Capital On Tap

Who Am I

Tom Gregan

I'm a seasoned SEO professional with over 15 years of experience driving organic growth for leading digital businesses. Throughout my career, I've held leadership positions at Moneysupermarket, Decision Technologies, Find.co, and Forbes Advisor, where I've built and led high-performing SEO teams.

Now, I offer my expertise on a fractional basis, giving businesses access to senior-level SEO leadership without the overhead of a full-time hire. Whether you need strategic guidance, hands-on execution support, or team development, I can help you achieve sustainable organic growth.

15+ Years Experience

100M+ Organic Visits Driven

6 Leadership Roles

30+ Team Members Mentored

How I Can Help

Services tailored to your needs

From strategic planning to hands-on execution, I provide flexible SEO support that scales with your business.

SEO Strategy

Comprehensive SEO roadmaps aligned with your business goals, competitive landscape, and market opportunities.

M&A Due Dilligence

I have supported brands with SEO and AI Due Dilligence for transactions up to £100m, as well supporting with acquisition thesis and sourcing.

CAPEX Projects

Looking to research or add a new business offering, I can support with establishing where the opportunity is and how much it will cost to win.

Generative Engine Optimisation

As search evolves from 10 blue links into LLMs and chat systems, I help brands to discover how they can win in an AI enabled world.

Team Development

Looking to build or upskill a team, I have built the ways of working and hired the team members for teams with upwards of 30 people.

Strategic Advisory

Board-level SEO counsel for M&A due diligence, market expansion, and strategic planning.

My Approach

How we'll work together

A structured yet flexible methodology that adapts to your unique business context.

Discovery

Deep dive into your business, goals, competitive landscape, and current SEO performance.

Analysis

Comprehensive technical, content, and competitive audits to identify opportunities.

Strategy

Develop a prioritised roadmap with clear KPIs and expected business impact.

Execution

Hands-on implementation support or guidance for your team, depending on your needs.

Measurement

Continuous monitoring, reporting, and strategy refinement based on results.

Get in Touch

Let's discuss your SEO goals

Ready to accelerate your organic growth? I'd love to hear about your business and explore how I can help.

tom@fractionalseo.co.uk LinkedIn Profile